9 Key Questions to Ask a Printing Company

Posted by B&B Press on 20 February 2019

There are now around 10,500 print management companies in the UK, so finding the perfect one to work with can be a challenge. Before signing on any dotted lines, take the opportunity to talk to a potential print company to get an idea of what a working relationship with them will be like.

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Topics: Print Tips

7 Signs You've Found the Right Print Company

Posted by B&B Press on 13 February 2019

With so many different print management companies to choose from, it’s difficult to know if you’ve made the right decision when you finally make your choice. To put your mind at ease, here are seven signs that you’re working with the right print company.

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Topics: Print Advice

How to Measure the Effectiveness of a Print Advertising Campaign

Posted by B&B Press on 05 February 2019

Run a digital advertising campaign and you can monitor click-through rates (CTR), social media engagements and goal tracking in Google Analytics to see how the campaign’s doing. These tools are useful when it comes to adapting the campaign if you aren’t getting the desired results.

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Topics: Marketing

How to Choose an Effective Direct Mailing List

Posted by B&B Press on 21 January 2019

Businesses are always on the hunt for new customers, but it’s not just as simple as that. You’ve got to know where to find them and how to approach them in the most effective manner. If you look in the wrong places and use the wrong medium to try and attract new customers, it’s not going to be very effective at all.

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Topics: Marketing

Questioning the Value of Print Advertising? Here's Why You Shouldn't

Posted by B&B Press on 10 January 2019

As technology has rapidly evolved and grown over the past decade, many businesses have started to neglect and question the power that the more traditional methods of advertising possess.

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Topics: Marketing

What is Web to Print?

Posted by B&B Press on 03 January 2019

Web2print offers online tools for creating high-quality, consistent printing jobs for your business. It’s sometimes referred to as “remote publishing” or a “print e-commerce solution”, so don’t be confused if you come across these terms when looking for the right print supplier.

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Topics: Marketing, Print Advice

What's the Difference Between Embossed and Debossed?

Posted by B&B Press on 03 January 2019

Embossed and debossed printing are both popular techniques that can create the kind of printed pieces that stand out where many others fall flat. They’re the invites that embody a day of elegance and those eye-catching business cards that you can’t stop running your finger over. But what is the difference between embossed and debossed printing? And which one suits your needs the most?

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Topics: Print Techniques

Emboss vs. Deboss - What are the Benefits of Both Techniques

Posted by B&B Press on 24 December 2018

If you’re trying to elevate your printed marketing materials, both embossing and debossing are effective techniques to think about. There are benefits to both, but choosing the right method to suit your project can be difficult. We’ll outline the benefits of each to help you make the right choice for your specific needs.

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Topics: Print Techniques

Is Digital Foil Printing the Best Choice for Brochures?

Posted by B&B Press on 21 December 2018

Digital foil printing is actually very different from the traditional block foil printing method. Although we’re focusing on digital foil printing, both methods will leave your printed products with shiny, metallic accents so there’s no wrong answer on which method to pick - but traditional block foiling is a more popular option.

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Topics: Print Techniques

What is Foil Printing? - The Beginners Guide

Posted by B&B Press on 18 December 2018

Foil printing can be the all-important difference between an ordinary marketing material and a piece that’s both shiny and irresistible. If you’re looking for a unique way to add some class and sophistication to your printed project to make it look and feel more premium, then foil printing is the way to go. Here’s what foil printing is and what it’s good for.

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Topics: Print Techniques

What is Embossed Printing and How Can it Promote Your Brand

Posted by B&B Press on 11 December 2018

When it comes to printing a leaflet or brochure, there’s a wide range of techniques and options available to you. Choose the right combination and you’ll create printed marketing that grabs the eye of readers and elevates your brand. Embossed printing is a popular method of doing this, but what is embossed printing and where is it best used?

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Topics: Marketing, Print Techniques

Everything You Need to Know About Spot Colour Printing

Posted by B&B Press on 04 December 2018

The big question when it comes to your next print project - other than the actual design aspect - is whether or not you want to use the four colour or spot colour printing method.

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Topics: Print Techniques

The Ultimate Guide to Four Colour Process Printing

Posted by B&B Press on 27 November 2018

Four colour process printing can serve many purposes and introduce many benefits to your business. The printing process is a great way of making your work stand out from your competitors and getting noticed as you deserve. Not sure what it is? This post will outline everything you need to know about four colour process printing.

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Topics: Print Techniques

5 Benefits of Gold Foil Printing

Posted by B&B Press on 23 November 2018

Gold foil is the extra flourish any printing job needs to take it to the next level. It adds elegance and class to your business’ marketing materials without you needing to break the bank. We’ll run through exactly why you should choose gold foil printing for your next project and some examples of jobs where we’ve used it before.

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Topics: Print Techniques

Matte Print vs. Other Print Options - What's the Best for a Prospectus?

Posted by B&B Press on 15 October 2018

Whether it’s for high schools, colleges or universities, your prospectus is likely to be the first piece of literature that potential students see. So, you need to give off a good first impression. One thing that will definitely help how your prospectus is perceived is the stock it’s produced on. From matte and coated to glossy, here are the pros and cons of the stock options you could use for your prospectus.

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Topics: Charity & Education, Print Techniques

Difference Between Matte and Glossy: Which Should You Choose for a Planner?

Posted by B&B Press on 10 October 2018

When it comes to printing a planner, there are pros and cons to using matte and glossy prints. You want to create the best planner possible that will leave an impression on the reader, so you need to choose the printing method that you feel will suit your work the most. So, that’s why you need to look at both sides of the argument - matte and glossy.

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Topics: Print Techniques

Thinking Outside the Box with Printed Packaging Boxes

Posted by B&B Press on 03 October 2018

When it comes to printing, we often automatically think about stock like paper and card. But it doesn’t just stop there. You can print on just about anything really and bespoke printed solutions, for example, printed packaging boxes are a great example. Here’s what they are, why they’re a good way to show off products and some innovative designs to inspire you.

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Topics: Print Techniques, Marketing

Can Newsletters Be Part of a Charity Marketing Strategy in 2019?

Posted by B&B Press on 28 September 2018

Charity marketing strategies in 2019 have to be more creative than ever before. There are so many ways of reaching out to an audience now through digital means and print that you’ve got to differentiate yourself in order to stand out from the crowd.

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Topics: Charity & Education, Marketing

You're Planning a Charity Newsletter and Want to Make Sure You've Covered Everything

Posted by B&B Press on 18 September 2018

Content is key when it comes to your charity newsletter. The formatting, design and content all work together to draw in the reader and keep them entertained. Once you’ve lost their interest, you’ve potentially lost a reader.

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Topics: Charity Newsletter

Everything You Need on Sponsorship Forms for Fundraising in just 20 Seconds

Posted by B&B Press on 13 September 2018

No time to lose. Here’s everything you need on sponsorship forms for fundraising in just 20 seconds.

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Topics: Charity Newsletter, Charity Event Planning