Albion Valves

Albion Valves has been in the industrial heating and valve market for over 40 years, with this comes a wealth of knowledge and expertise.

Albion has recently updated their branding and wanted their latest catalogue to reflect their refreshed new image. The catalogue is to showcase their whole range, something that can be used by their external sales team to sell products to new customers and for existing customers to find out product information. 

Having a printed catalogue is extremely important to Albion. It is something that can sit on people’s desks meaning it is extremely handy to reference quickly when needed, it also keeps Albion in their minds.

The Challenge

Sustainability is important to Albion, and print can often be seen as less eco-friendly than choosing a digital catalogue but it's not necessarily true. We were able to help Albion to make a change for the good of the planet through their print. 

The Solution

When you choose to use Carbon Balanced Paper, printed by a Carbon Balanced Printer, you can be confident in knowing you are choosing one of the most sustainable print solutions available

Albion chose to use the version of the logo that carries the additional text, this is a great way to help educate your audience on what the Carbon Balanced Print logo stands for.

A printed catalogue can offer a much-needed pause from the overload of daily digital messaging. By using an omnichannel approach and taking advantage of tactile marketing, you can break through the digital noise and hold your audience's attention.

The Result

This is the first print of Albion's new, refreshed design, Albion said "B&B did such a good job with our old-style catalogues they were entrusted with this one too."

JOB SPEC

• Paper: Gloss 
• Print: LED UV, Carbon Balanced
• Finish: Gloss Laminated