- Client: Avocet Hardware Group
- Location: Brighouse
- Date completed: 2026
Customer Success Story:
Avocet Hardware Group is one of the UK's leading manufacturers and distributors of hardware, security products and garden tools. Alongside its market-leading hardware brands, the group owns Greenman Garden Tools—a fourth-generation family brand renowned for beautifully crafted, high-quality gardening tools inspired by traditional craftsmanship.
With sustainability, quality and innovation at the heart of the business, Avocet wanted a premium catalogue that reflected the craftsmanship of the Greenman range while supporting its nationwide network of garden centres and trade stockists.
Their Challenge
The Greenman catalogue plays a central role in Avocet's sales and marketing strategy. More than simply showcasing products, it needed to communicate the quality, heritage and craftsmanship that the Greenman brand is known for.
Packed with lifestyle photography and detailed product imagery, the catalogue demanded exceptional colour accuracy, premium materials and a finish that customers would immediately associate with the quality of the tools themselves.
With a major trade exhibition approaching and a refreshed catalogue ready to launch, the team needed a print partner they could trust to deliver outstanding quality, expert advice and complete reliability.
Our Solution
After connecting with B&B Press, the Avocet team worked closely with us to produce a catalogue worthy of the Greenman brand.
Our team advised on materials and finishes throughout the project, recommending a matt laminated cover to create the premium tactile feel they wanted while ensuring the vibrant photography and product imagery were reproduced with outstanding colour accuracy.
Communication remained consistent throughout the project, with any questions resolved quickly and the entire process managed seamlessly from quotation through to delivery.
To help the team prepare for their exhibition launch, the catalogues were delivered 10 days ahead of schedule, giving Avocet valuable additional time before the event.
As a Certified Carbon Balanced Printer and one of the UK's most sustainable commercial printers, we were also able to support the company's environmental ambitions by producing the catalogue through a print process that can reduce the carbon footprint of print by up to 38% compared to the average UK printer.
The Results
The new Greenman catalogue has become a key sales tool for Avocet Hardware Group, providing the team with a premium marketing piece that reflects the quality of the products inside.
Launching at a major trade exhibition, the catalogue allows the sales team to confidently present the Greenman range to both existing customers and prospective stockists, creating a stronger first impression and reinforcing the premium positioning of the brand.
Although still in its early stages, feedback has been overwhelmingly positive. Customers and colleagues alike have commented on the exceptional quality of the finished catalogue, confirming that the new edition has significantly raised the standard compared with previous versions.
Equally important was the experience of producing it. The project ran smoothly from start to finish, giving the Avocet team complete confidence that every detail was being taken care of.
"This was a big moment for Greenman Garden Tools and they delivered on every level. We couldn't recommend them highly enough."
- David Foster, Graphic Designer
