What Will You Find Inside?
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Steps to Sustainability
Read through ten steps that outline how you, as a marketing manager, can make a real difference in your business.
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Getting There
For each step, we've explained how you can implement the process into your business.
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The Why
We discuss the importance of being a sustainable business and how you can portray this to key stakeholders.
50 %
of consumers rank sustainability as a 'top five value driver.'
And, on average, 70% of purpose-driven shoppers pay an added premium of 35% for sustainable purchases.
"Of course, the most important reason to work sustainably is to be sustainable. You’ll benefit your company’s long-term future and help tackle critical issues like climate change. But sustainability has business benefits as well. For example, 83% of consumers will always choose a brand with a better sustainability record, and more than half will pay more for sustainable products."
Are you ready to become a more sustainable business?
Get started with our guide. Click below to get your copy.